Industry
Service
The Challenge
SMC delivered a complete rebrand of the school’s visual identity, building a fresh, contemporary look that reflected the new direction while honouring the school’s established reputation. We then activated the new identity across the school’s entire physical and communications environment: outdoor and indoor signage, letterheads, call cards, report card templates, newsletter layouts and event poster templates, ensuring the new brand showed up consistently at every touchpoint a parent or child would encounter.
What SMC Did
SMC delivered a complete rebrand of the school’s visual identity, building a fresh, contemporary look that reflected the new direction while honouring the school’s established reputation. We then activated the new identity across the school’s entire physical and communications environment: outdoor and indoor signage, letterheads, call cards, report card templates, newsletter layouts and event poster templates, ensuring the new brand showed up consistently at every touchpoint a parent or child would encounter.
The Results
The rebrand did what a great rebrand should: it signalled change without erasing trust. LHIS felt like a new school with the confidence of an established one. Enrolment grew, the school’s reputation strengthened and today Little Hands International School is widely regarded as one of Accra’s top pre-schools, the starting point of choice for many of the high performers now making their way through Ghana’s leading international basic and secondary schools.